Lure color like lure choice is speculative at best – what works works when it works. There are no guarantees when it comes to time and place that our preferences are universally better than anyone else’s. Many experiences using different colors and catching or not catching fish on them determines preference-based beliefs. Key is trying out different lure based choices over time, recording them and referring to them for future reference.
The truth is in the catching – period.
In my experience, jig head color + soft plastics doesn’t matter or if it does, it’s one of two possibilities: a distraction from the lure (if a bright color) or makes the bait appear longer.
Skirted jig heads I use are painted the same color as the skirt. I bought them that way, they catch fish, so why change? I could tie skirts on unpainted jigs and may yet do so like my experiment using a white skirt and white, size #1 pork frog years in a local lake. It did very well…haven’t used it since.
Lure design preferences like color can’t be generalized into a rule. What seems to work well in one water may not in another in the same week or even year. Of course the more I fish and catch fish using certain design/color combinations, the more I believe in them in general.
Natural is not a word I would use when choosing lures or colors but visibility descriptions such as subtle, bright, flashy, black and others as more relevant to what fish actually see depending on time of day, overhead light conditions (clouds) and water color due to mud or algae. Depth fished and weeds play a part.
Some colors in my experience work better in most waters just as do some lures. Black jig and trailer is the usual color combo I can trust. About 15 different colored soft plastics can be counted in general where I fish and the species fished for. Soft plastics have the most color and design options for most waters I fish, crankbaits the least IMO.
This isn’t to say that what I use would or would not do as well for any of you but that trying & catching IS believing.