I stumbled on this. New line of rotomolded boats by Lund. It seems like it’s going after the younger market who can’t afford today’s boats and just need something small and lightweight to get out on the water and tow behind their small SUV. This is where 12-14 foot aluminum boats used to be, but I’m guessing these plastic boats are now cheaper than aluminum. Simple, electric outboards. This is for the young people who want to upgrade out of their kayaks and paddleboards. Starter boat.
Will be interesting to see what other models they add. Did anyone see these at the boat or Sports show?