Wow, Chrysler really has stepped up. Makes you wonder why they only have around 10%-12% of the market share. You think they would be better than 4th place!
Actually I bet pricing went down trying to attract customers to buy a new car or truck since the other guys are doing that. You’re in the business so I am sure you will have the facts to prove me wrong. I’m sure the auto industry is stronger than ever!
The lifetime powertrain warranty is mostly a marketing ploy. Really ‘stepping up’ would be having better quality. The lifetime powertrain warranty, the $2,500 after market warranty, and even the 36k full warranty doesn’t do much for the wasted time for the multiple trips to the dealership to fix all the little things that go wrong.