Just to understand, this is a 100% beef product.
Essentially there are small bits of beef remaining in trimmings. Eldon Roth / BPI came up with a patented process to remove these bits of wonderful, tasty, beef.
Because the bits are small, there isn’t the “grain” of whole muscle beef. As an additive, it’s a wonderful addition to beef products.
BPI went to the extra step of ensuring safety of its product.
Given a choice – I’ll take lean finely textured pink goodness in my ground beef every time. It’s wholesome, nutritious, smart, and a good product.
Think about the agenda these folks had getting rid of this product.
It’s a slippery slope folks. If this campaign by wacko’s and guys trying to put Eldon out of business is successul it will be the first of many more barrages at the meat you eat.