It’s an issue that has many reasons. In no particular order.
1. His mechanics, which he used to be a perfectionist at have gone out the window.
2. His WRs are not getting open on a consistent basis.
3. When they are open Rodgers often looks past them for the “big play”. This is why Cobb is not as successful as in recent years. He threw to Janis on sunday, wide open but he waited and cost Janis some YAC. Crosses and effective screens used to be a staple in the offense. My hope is that they use Monty more like they did against Dallas. Getting 4-6 yards per reception keeps the chains moving.
4. Improper use of the running game. See it all the time. Lacy starts going is having a great quarter and half and then starks comes in and we don’t see Lacy until the 4th. I know some of that is to keep Lacy fresh but Starks has lost a step from years past.
5. The receiving depth is not as good as it once was. When they won the superbowl/year after they had Jennings(prime) Driver (solid) Nelson (up and comer) (Jones) (see nelson) and Finley (TE) who as frustrating as he was absolutely had to be accounted for.
5A. Ted Thompson has failed to give Rodgers a great team. Now Losing Finley and Collins to career ending injuries hurt but this movement to stay young for young sake and the assumption that Rodgers, who was the most efficient QB in NFL history would find a way.
6. McCarthy, while a great coach his message may have gotten stale. It’s grown tired on many fans and beat reporters. Perhaps the same is true for the players.
7. Rodgers has not been clutch in clutch situations in the playoffs. Losing to SF at home on a last second FG and of course the Seattle game. Losing that seattle game very likely cost them a 2nd superbowl.
Much of this can be fixed. Rodgers needs to accept coaching and concentrate on his mechanics. McCarthy needs to keep personnel packages changing. Why keep 7WRs if you are only going to use 3?
Another thought. This team could very well benefit from a down season. Like a true down season. Not a season where you go 10-6 because Rodgers is that good but should really go 4-12. This team could benefit from some high draft picks for once and by signing 1-2 impact free agents. Charles Woodson was. Peppers would have been had it not been for the collapse in seattle.